Holden Cruze Stars In Stunning Tasmanian New Short Film

Cruze Tasmania gaycarboys holden (3)


 

The Holden Cruze Z-Series has starred in a new short film shot in beautiful Tasmania by award winning photographer, Nathan Kaso and award winning writer and director, Timothy Melville.

The talented duo set out from Holden’s Port Melbourne headquarters with a pair of Red Hot Cruze Z-Series Cruze Tasmania gaycarboys holden (1)to explore the island state and its stunning landscape for a two week period of filming. 

The excursion put the new Cruze Z-Series through its paces on various road surfaces, from lake shores to mountain summits, with the car playing the lead role in the film. 

The short film features the new Cruze Z-Series exploring Tasmania using unique time-lapse footage similar to that for which Kaso received his previous accolades, Miniature Melbourne. 

After two weeks of intense filming, both Kaso and Melville were pleased with the resulting footage in which the Cruze Z-Series performs exceptionally.

“We wanted to make something unique that would appeal to a wide audience.” Kaso said.

“Incorporating cars into the time-lapse process was an exciting challenge and something that has not Cruze Tasmania gaycarboys holden (2)been attempted before. 

“It was an ambitious project to undertake, but we were really fortunate with the conditions and came away with some beautiful footage.”

Holden’s Director of Marketing Bill Mott added “This sort of project is exciting for Holden.  We don’t get the opportunity to showcase a car in this way too often and I think the Cruze really shines throughout the film”

“To be able to perform so well on challenging surfaces and conditions is testament to the quality and performance that the car provides.”

The film is available to view on the Holden YouTube channel and Facebook page.  To follow Cruze and stay up to date with Holden news, connect with Holden:

Holden Concepts Takes Centre Stage At Motorex

2005 EFIJY concept

 

 

 

Three of Holden’s most historically significant concept cars, EFIJY, Hurricane and Coupe 60, will take centre stage this weekend at Meguiar’s MotorEx Melbourne 2014.

The three show stoppers celebrate Holden’s design excellence and rich 66-year history in producing iconic Australian vehicles.

Richard Ferlazzo, Holden’s Design Director, said it was great to see such iconic vehicles on display together. 

“We’re incredibly proud of these vehicles as they truly represent the incredible talent we have within Holden,” Mr Ferlazzo said.

“Each of these vehicles have their own unique story and perfectly illustrate why Holden is recognised globally within General Motors as a centre of excellence for concept vehicle and show car development.

“Concept cars give designers a unique opportunity to showcase their creative abilities and I can’t think of three more perfect examples that these.”

EFIJY

In 2005, Holden took the covers off the Holden EFIJY, a wild 21st Century hot rod reincarnating Australia’s 2005 EFIJY conceptmost famous car, the FJ Holden.

A radical pillarless custom coupe boasting V8 Supercar power under the bonnet, EFIJY utilises a Chevrolet Corvette underbody and state-of-the-art automotive technology throughout.

The ‘Soprano Purple’ paintwork highlights its curvaceous 5.2-metre body, reinterpreting the classic design cues of the iconic 1953 FJ Holden.  It delivers retro, mumbo and gizmos in one glorious package.

Never intended for production, EFIJY was a passionate side project for some Holden Design team members and a long-term dream for Holden’s Design Director, Richard Ferlazzo who said the car was all about fun, emotion and imagination. 

Coupe 60

Unveiled in 2008 to celebrate Holden’s 60th anniversary, the Coupe 60 is a stunning two-door performance Holden Coupe 60thoroughbred which exemplifies sporting luxury.

A sophisticated pillarless concept car, Coupe 60 combines racing looks and technology into a road going sports car experience.

Featuring racing-derived enhancements including a V8 supercar inspired cockpit layout, side-exiting chambered exhaust system with billet alloy tips, a full flat under body, rear underbody air diffuser and functional rear deck-lid spoiler with unique designed LED tail lamps.

The interior also has several unique feature including a one piece carbon fibre bucket seats, featuring leather and suede pad design, and a sports-inspired flat bottomed steering wheel with integrated shift light display and LCD sports instrument cluster.

Under the bonnet Coupe 60 boasts a 6.0 litre V8 engine incorporating the technologies such as active fuel management and calibrated for E85 ethanol fuel.

Even the paint is a one-off. Called ‘Diamond Silver’ by Holden designers, it gives a liquid aluminium finish that almost slides off the bodywork.

Holden’s Design Director, Richard Ferlazzo said at the reveal that the Coupe 60 was Holden’s 60th anniversary gift to its fans worldwide.

Hurricane

Holden went back to the future when it restored Holden’s very first concept car – the 1969 Holden Hurricane.

The futuristic research vehicle, once described as an experiment “to study design trend, propulsion Holden Hurricanesystems and other long range developments”, was restored to its former glory in 2011 as a labour of love by a dedicated group of Holden designers and engineers.

Code named RD 001; the Hurricane is a mid-engined, rear-wheel drive, two-seater sports car which incorporates a remarkable array of innovative features and technology, much of it way ahead of its time.

Features such as electronic digital instrument displays, station-seeking radio, automatic temperature control air conditioning, rear vision camera and an automated route finder were all showcased in this ground-breaking vehicle 42 years ago.  Many of these technologies have only recently made their way into mass production, demonstrating Holden’s remarkable foresight into both design and engineering technology.

The Hurricane stole headlines and dropped jaws nationwide when it debuted at the 1969 Melbourne Motor Show and it continues to impress and build Holden’s global reputation for envisioning and executing world-class concept vehicles.

Now in its 14th year, Meguiar’s MotorEx is heralded as the largest and most prestigious motoring enthusiast event of its kind in Australia.  The event, which is held on Saturday 19th and Sunday 20th July at Melbourne Showgrounds, will feature over 400 vehicles including custom, performance and collectable vehicles.

Aussie Classics at Shannons.

BANNER 1962 Valiant S-Type shannons gaycarboys

1968 Falcon XT GT 302 V8 four-speed manual shannons gaycarboys

Aussie Classics Share Spotlight At Shannons Melbourne Winter Auction

• Time-warp Holden EK Special to excite collectors

• ‘Muscle Car’ ZD K-Code Fairlane

• Affordable XT Falcon 302 GT Manual

Australian-built cars from the 1960s and 1970s could steal the spotlight from the more exotic European and American vehicles in Shannons Melbourne Winter Auction on Monday (July 21).

Standout Aussies include a time warp two-owner from new 1961 Holden EK Special Station Sedan that 1962 Valiant S-Type shannons gaycarboyshas just emerged from long-term storage. Off the road since 1985 and flitted with a wide range of sought-after period NASCO options, the Holden is being offer in unrestored condition and is expected to attract plenty of interest from collectors in the $28,000-$34,000 range.

Shannons also have two locally-built Ford Fairlanes in Monday’s sale – a 1968 ZB top-of-the-range V8 ‘500’ model coming from long-term family ownership that is being offered with ‘No Reserve’ (guiding range $7,000-$10,000) and a rare 1971 matching-numbers K-Code 351- cid ZD with the rare factory LSD option for true Muscle Car performance that is expected to sell in the $18,000-$26,000 range.

1971 matching-numbers K-Code 351-cid ZD Fairlane shannons gaycarboysOther great Aussie classics in the auction include a 1968 Falcon XT GT 302 V8 four-speed manual in trademark GT Gold that represents a great entry into Australian Muscle Car ownership at it’s expected selling range of $40,000-$48,000 and a lovingly-preserved 1962 Valiant S-Type that has come from single-family ownership that would be perfect for a Chrysler collector at it’s expected selling range of $15,000-$20,000.

These and the other 35 Classic vehicle and 26 memorabilia lots – including 13 black and white Victorian Heritage number pates from ‘83’ upwards – in Monday’s 7pm auction can be viewed at Shannons Cheltenham showroom, 321 Warrigal Road, from 9am-5pm Saturday and 10am-4pm Sunday.

To register for Online Bidding at Shannons Melbourne Winter Classic Auction on July 21, visit www.shannons.com.au and follow the current auction links.

For specific auction information contact: Christophe Boribon on (03) 8588 0809, or 13 4646 (Option 5).

All the Aussie muscle you could ever want: We light up the throbbing HSV R8 that Government Policy has murdered.

hsv-gen-f-clubSport-R8-exterior-1-lg

Clubsport_R8_SV_02Clubsport_R8_SV_04

hsv-gen-f-clubsport-r8-exterior-2-lgClubsport_R8_SV_03

HSV-Gen-F-clubSport-r8-Interior-1-lgHSV-Gen-F-clubSport-r8-Interior-2-lg

Clubsport_06HSV-Gen-F-clubsport-r8-Interior-3-lg

hsv-gen-f-clubsport-r8-tiallight-3-lg

Clubsport_R8_SV_05

This is not the story I intended to write. Sometimes, stories write themselves and this is one. It was intended to demonstrate that an Australian designed and built car could compete against the super cars of Europe in their own terms, and win. Instead we have learnt that our erstwhile opposition treasurer now thinks that he is in government, cutting funding to a large part of our manufacturing industry is a great place to start. Holden and Toyota are the only two auto makers left after Ford announced it was quitting Australia to become an importer instead.

Regardless of politics, what was to be the proclamation of the best car ever to be designed and built in our country is instead to be its obituary.

The great Aussie Muscle Car is dead, long live the Aussie Muscle Car (to be made in the USA or Korea, or Europe). People over use this phrase, but it is with a heavy heart that I write the story of the best car ever produced and designed in Australia, will probably be the last. I apologise in advance for the sombre tone but perhaps we can celebrate what we have while chiding our government on what is possibly the single worst decision ever to be made by either side of Australian politics.

LIKES:- astounding performance, killer interior, sensational audio system

DISLIKES:- there will be no more HSV Commodores

Outside:-

Delicious. The classy exterior of the stock standard Commodore has been given the HSV spit and polish. The stunning exterior gets a full body kit with a startling pair of taillights as its crowning glory replete with full LED illumination that has become the bling signiture of the HSV range. It’s all most people will ever see of them as the R8 leaves all in a cloud of dust.

New in the R8:

Side Blind Zone Alert (with Reverse Traffic Alert)

Electric Park Brake

Electric Power Steering

Passive Entry/Push Button Start (with Remote Start

*available with the automatic transmission)

Automatic Park Assist

Front & Rear Park Assist

“R8 SV Enhanced Option

HSV has also announced the introduction of a new “SV Enhanced” option to be available exclusively on its R8 models.

The “SV” option includes a power and torque upgrade to 340kW and 570Nm, achieved through the addition of some unique componentry to the LS3 engine including a Bi-Modal Air Intake system, high-flow headers and catalytic converters, a high-flow zip tube and a high-flow Bi-Modal exhaust system. Unique styling cues are provided in the form of a 20” SV Performance forged wheel in Satin Graphite, unique “pitch black” accents on the fender vents and mirror scalps and, for the sedan variant, a lo-line spoiler, also finished in distinctive Satin Graphite.

New “R8 SV” and “340” badges adorn the decklid. “The ClubSport range has formed the back-bone of much of the sales success HSV has enjoyed over the years”, said HSV’s Managing Director, Phil Harding. “Combine enhanced styling and a raft of new technologies with the availability, for the first time, of the 340kW SV Enhanced option on the R8 models, and we have every reason to be confident that ClubSport will continue to be a popular choice for HSV enthusiasts”, said Harding.”

The interior feels softer and more luxurious than previous models without losing any of the edginess that attracts well healed boy racers. It’s the sort of place for the man who has everything. I often mention the “Feel” a car, the one closeted deep inside.

Let me explain: All of us enjoy feeling special. We all know someone who has said: “last night? I don’t know what it was but it was gorgeous”. Some might even say “it made me feel like a movie star” and that is the kind of car we all want to be see in whether we admit it or not. Being inside the R8 feels that kind of special. The brochures give the specs and HSV’s view but even I was surprised at how deliciously driveable the R8 was. Obviously the manual is the business! Coupled to the superb 340KW LS3 6.2L V8, the clutch is light and the gears precise. With 6 speeds and 340KW, the V8 can chug around all day in 2nd gear but who would want to? It will sprint to 100 in a smidgen over 5 seconds.

Most impressive is the quality of the cabin which is punching way above its weight. Old HSV’s had very firm seats, which while supportive, felt like riding on leather covered bricks. They have power adjustment for good measure. Unlike the racing seats you might find in an Evo, the R8 feels more like a posh lounge chair on steroids.

The classy appointments now extend to a sound system which punches out some serious sound. Previous audio systems always sounded like someone had strangled the bass player but the HSV has Bose throughout which feels like being in a live concert. The MyLink means you can stream internet music as well but this is a problem on the open road. As we all know the coverage can be moody with frequent stretches of nothing at all. Caching is the answer and there are some very good apps for Iphone which will allow you to cache you playlist while on WiFi then play then back in the car. It takes money though and costs about $12 a month.

The leather has been sprinkled about with gay abandon and it makes you feel cocooned like a luxury car should. Even the back seat gets the same car and attention so should you fancy an airport run your guests will receive the same VIP treatment as we do in the full-priced seats. It’s soft to touch and for the most part the stitching lines up just as it should. The leather cover instrument cluster is a nice touch though it doesn’t extend over the whole dash board. I’d like to see a final special edition completely lined in leather and suede with a Band and Olufsen audio system. Holden might also look at the cheaper Chrysler 300 SRT 8 for inclusions like heated and cooled cup holders and electric steering wheel adjustment.

Because the HSV Commodores are at home on a track they up upgraded brakes and put extra beef in the engine, but at the end of the day it’s the cabin that you see each and every time you’re in the car even it’s a quick trip to the shops. It’s the bit a car maker has to get right if they are not going to be thought of as “making do”. Much of the success in the R8 is the sensational donor model they had to work with. Imagine a sports equipped Calais fitted with racing upgrades and price tag starts to make sense..

The drive, well, it drives the way it looks, fast and blingy. In sports mode it can be loose in the rear end in a beautifully controlled nuclear explosion. The (pushrod) engine is superb. Its low down grunty tones are enhanced with a gentle push on the “sports” button. It makes things sportier but more importantly it makes the bi-modal exhaust louder. The one fault with most Holden V8’s is they have muffled the beautiful sound so much that it’s almost inaudible. Needless to say the Sports setting is what most of us would use.

On a quiet section of private road I took the chance to switch to “PERF” which is the track mode for performance. It feels rather like a jet powered lounge room. It’s easy to light up the back wheel without meaning to and is best left to a professional unless you want to damage yourself.

The steering is sharp and the brakes precise. Everything feels alive as if you had pulled on an expensive running shoe soled with spent nuclear waste and bits of Usain Bolt. Normally such vehicles are impossible to drive sensibly especially in the city traffic but the ease of the clutch makes shift-em-yourself gears as smooth as an automatic and far more pleasurable.

Unlike modified special Holden V8’s of the past, you can drive the R8 around all day like a nanna in comfort and luxury, then light her up when the mood takes you. I did the La Perouse loop at night. For those who don’t know it, the La Pérouse point is a place where the “lads” hang out in the Evos and other small Jap turbos. At a set of lights nearby, a couple of (gorgeous) boys in an Evo pulled alongside. Inevitably they said “hey man wanna race?” I had just come that way and knew a police car lay in wait around the next corner so I said “yeah sure man”. Do people still speak like that? He roared off without us. As we came round the corner doing well under the speed limit we saw the rozzers having a quiet word with our racing chaps. I hated to do it to a couple of such obviously hot boys but needs must. I’d have happily helped them out of just about any other fix they found themselves in!

Finally, if you are tired from all the gear shifting you can ask the car to park itself when you arrive at your destination. It’s the first time I used automated parking in a manual and it worked beautifully. As with all of those fancy self-parking setups you have to control the brakes and accelerator.

Commodore SSV Redline Ute: Hairy Chested V8 Sex On Wheels

 

Holden VF SS V sedan and ute (5)Holden VF SS V sedan and ute (1)Holden VF SS V sedan and ute (4)Holden VF SS V sedan and ute (2)Commodore SS rebadged as Chev SSHolden VF Commodore Evoke sedan interior electronic park assist controls.Holden VF SS V sedan and ute (3)image98133_bimage98177_bVF Commodore Evoke UTE (4)VF Commodore Evoke UTE (6)VF Commodore Evoke UTE (7)VF Commodore Evoke UTE (8)VF Commodore Evoke UTE (3)

Likes: Classy inside and out, full of cool tech, fabulous sounding engine

Not so much: ute looks like the old model with a nose job

When Holden killed the Monaro off, again, they left themselves without 2 door muscle, or did they? A ute has 2 doors plus the added benefit of a big cargo hold. The ute’s possibilities are endless if only we can get over the fact that hot, sweaty, tool-belted tradies are usually seen driving them. Just imagine it: A hot sweaty bear-chested tradie with his tool belt full of tradie’s thingummies leaning against the tailgate pouring water down his rippled stomach on a hot steamy day. Suddenly, the Ute seems all shiny and new. One might even fool oneself into thinking driving a big butch Ute may attract the right kind of boy? Who knows, it may well do exactly that.

Think about it for a moment, the cargo area could just as easily fit picnic hampers and gingham table cloths as it does bags of cement and boxes of nails. The Commodore ute in SSV guise is cool and sexy and very very fast.

The VF is a different beast altogether from the car it replaced regardless of how similar the sheet metal looks. The nose is all VF with side vents looking decidedly Aston Martin-ish. But from the windscreen back it is almost the same as the VE. Larger 19” wheels look particularly aggressive without making the ride feel slightly worse than sitting on a pile of broken bricks. This isn’t one of those cars where it is form over function. The European look is a very heavy makeover of the previous VE Commodore but is much more than just a pretty new frock. Holden tested the VF at the Nürburgring, Germany’s famous racetrack and it did very well indeed. The thought of an Australian designed and built car giving the Nürburgring a thorough seeing to should have us all bursting with pride. The racetrack is usually the home of hot Mercs, BMWs, Porsches and Audis with some Italians thrown in for good measure.

The sharper handling (strut front, independent multilink rear) shares suspension tuning with other members of the Commodore range. The ride is also common across the range so no longer do the uber sporty models jar fillings loose and the base models wallow like a blancmange. There is a comfortable amount of body roll but anyone wanting a track day will be the type to get a couple of chaps to fiddle about in her gusset. They’ll add bracing, map the engine and strengthen the struts in order to tempt 20 or 30 KW from the ironwork up front. In my experience it ruins your fuel consumption and your ride for the sake of a few hours a year. What comes out of the factory feels pretty good without the fiddling.

New in the VF is electric power steering and Holden has done a bang up job. I’ve not driven anything under $120,000 with as much feel and finesse. It’s nice to drive something so sure footed that was made here. Holden is sending this little gem across the pond to big daddy GM in the USA making the point all the more picante. GM love the Commodore so much they are getting them by the ton to sell in the USA as Chevy SS. It says a lot about our designers. The slight body-roll doesn’t seem to affect the steering overly but even with the nannies switched on the rear can become a little wayward. Experienced drivers use this liveliness to help steer but the rest of us might need to use a bit of caution.

The Brembo brakes are brilliant with no sign of fading in normal use though it must be said I have not had the pleasure of thrashing that gorgeous V8 round the racetrack. The handling is superb even with the lively rear end.

Most impressive is the classy cabin. There are acres of leather, comfy seats, stunning audio and brilliant quality designed to provide a real home-grown alternative to an expensive import that usually gives much less. The quantum leap from the last model shows that a carmaker can move like the wind when they have to. Holden saw Ford’s Falcon sales being decimated and pondered the future of its own big car and found it wanting. Holden started from scratch redesigning the look and feel with particular care taken on the quality of material used and the way it’s been put together. Everything about the interior design points to a car which costs a more but the Commodore range is now less expensive than before.

One slightly worrying is the suede panels which adorn the top models and looks to be high maintenance. Once dirty, the lighter colours will look shabby but all that can be replaced if you can be bothered. It is the little things like that which age an interior.

Finally, Holden stuffed the Commodores chock-full tech such as:

Sensor key, electric self-releasing park brake, Hill Start Assist, Blind Spot Alert, reversing alert, rear camera and My Link to name but a few. Adding to this the fact that Holden has reduced the prices by up to ten grand (on the top Caprice). There is no other car sold here which can touch Commodore for the price and value. Anything imported is going to cost you another $100,000 at least. Where else will you find a large V8 coupe with room for a special friend as well as bags of luggage space?

Would I buy one? Yes I would, and it’s worth every centime. I’d shell out more shekels for the hard rear cover and bars, and perhaps even option up the wheels.

Engine/trans: 270kW/530Nm 6.0 litre V8/6spd manual ($2200 adds 6spd auto)
Fuel consumption listed: 11.8 l/100km (up to E85 compatible)

PRICING (excludes on-road costs)

Recommended retail prices, excluding dealer delivery and government charges:

Ute (auto)

$35,490 (Omega)

$32,990

- $2,500

SV6 (manual)

$38,490

$32,990

-$5,500

SS (manual)

$42,490

$38,990

-$3,500

SS-V (manual)

$47,490

$42,490

-$5,000

SS-V Redline (manual)

$49,990

$48,490

-$1,500

Automatic transmission adds $2,200 including GST
Prestige paint adds $550 including GST

VF Ute Factory Fit Option Pricing (includes GST)

Holden Ute
Blind Spot Alert and Reverse Traffic Alert- $350
Satnav – $750
Soft rear cover – $490

SV6
Satnav – $750
Leather seats – $1,000

SS
Satnav – $750

VACC Statement: Holden

 

VACC, which represents more than 5,000 businesses in the repair, service and retail sector of the automotive industry in Victoria, is disappointed that GM Holden will cease production in Australia in 2017.  The retail automotive industry has been a staunch supporter of automotive manufacturing and VACC had previously called on the Federal Government to continue its financial assistance for Holden.

VACC, the peak automotive industry body in Victoria, is disappointed to learn that GM Holden will cease production in Australia in 2017.

“Holden is an iconic brand and has manufactured wonderful Australian cars for nearly 70 years. This would have been a very difficult decision to make,” VACC Executive Director, David Purchase, said.

“It’s a huge blow to the State and National economies and we trust the 1,600 workers in South Australia and 1,300 workers in Victoria losing their jobs will receive all the assistance they need to transition to new employment.

“The news from General Motors is not wholly unexpected, but this announcement comes at a time when the Productivity Commission is reviewing automotive manufacturing in this country. The last few days of media speculation and public political comment have overshadowed the review process and potentially scuttled the interim report, due for release next week,” Mr Purchase said.

VACC says car buyers should not be put off by Holden’s announcement. Among VACC’s more than 5,000 members are new and used car dealers, many of them Holden dealers.

“History shows us that when Mitsubishi and Ford announced they were ceasing car making in Australia, the popularity of the brands did not diminish.  We expect Holden’s VF Commodore and Cruze, in particular, to be just as appealing to car buyers this week, as they were last week. The Holden range includes many great cars and buyers should not be concerned about buying a Holden, the availability of parts, servicing or the brand’s resale value,” said Mr Purchase.

VACC has also reiterated its call for State and Federal Governments to review the whole automotive industry. In support of its national association, the Australian Motor Industry Federation, VACC has repeated its call for a considered approach to how the entire automotive industry will look in the future.

“We are pleased to hear that Holden will retain sales, parts distribution centres and its design studio in Australia after 2017. What we need now is for all automotive industry parties, including the retail sector, to be involved in mapping out a sustainable industry for the future,” Mr Purchase said.

Holden to leave Australia. I have no words.

For Release: Tuesday, Dec. 10, 2013, 10:00 p.m. EST
GM to Transition to a National Sales Company
in Australia and New Zealand
Company to cease manufacturing in Australia by 2017
DETROIT – As part of its ongoing actions to decisively address the performance of
its global operations, General Motors today announced it would transition to a
national sales company in Australia and New Zealand. The company also said it
would discontinue vehicle and engine manufacturing and significantly reduce its
engineering operations in Australia by the end of 2017.
“We are completely dedicated to strengthening our global operations while meeting
the needs of our customers,” said GM Chairman and CEO Dan Akerson. “The
decision to end manufacturing in Australia reflects the perfect storm of negative
influences the automotive industry faces in the country, including the sustained
strength of the Australian dollar, high cost of production, small domestic market
and arguably the most competitive and fragmented auto market in the world.”
As a result of the company’s actions, approximately 2,900 positions will be
impacted over the next four years. This will comprise 1,600 from the Elizabeth
vehicle manufacturing plant and approximately 1,300 from Holden’s Victorian
workforce.
Holden will continue to have a significant presence in Australia beyond 2017,
comprising a national sales company, a national parts distribution centre and a
global design studio.
GM Holden Chairman and Managing Director Mike Devereux said an important
priority over the next four years would be to ensure the best possible transition for
workers in South Australia and Victoria.
“This has been a difficult decision given Holden’s long and proud history of building
vehicles in Australia,” said Devereux. “We are dedicated to working with our teams,
unions and the local communities, along with the federal and state governments, to
support our people.”
The sale and service of Holden vehicles will be unaffected by this announcement
and will continue through the extensive network of Holden dealers across Australia
and New Zealand. Warranty terms and spare parts availability will remain
unchanged.
“GM remains committed to the automotive industry in Australia and New Zealand.
We recognize the need for change and understand the government’s point of view.
Moving forward, our business model will change significantly however, GM Holden
will remain an integral part of its communities and an important employer both
directly and through our dealers,” Devereux said.
Since 2001, the Australian dollar has risen from US$0.50 to as high as US$1.10 and
from as low as 47 to as high as 79 on the Trade Weighted Index. The Australian
automotive industry is heavily trade exposed. The appreciation of the currency
alone means that at the Australian dollar’s peak, making things in Australia was 65
percent more expensive compared to just a decade earlier.
With the decision to discontinue vehicle and engine manufacturing in Australia by
the end of 2017, GM expects to record pre-tax charges of $400 million to $600
million in the fourth quarter of 2013. The charges would consist of approximately
$300 million to $500 million for non-cash asset impairment charges including
property, plant and equipment and approximately $100 million for cash payment of
exit-related costs including certain employee severance related costs. Additional
charges are expected to be incurred through 2017 for incremental future cash
payments of employee severance once negotiations of the amount are completed
with the employees’ union. The asset impairment charges will be considered special
for EBIT-adjusted reporting purposes.
General Motors Co. (NYSE:GM, TSX: GMM) and its partners produce vehicles in 30
countries, and the company has leadership positions in the world’s largest and fastestgrowing
automotive markets. GM, its subsidiaries and joint venture entities sell vehicles
under the Chevrolet, Cadillac, Baojun, Buick, GMC, Holden, Jiefang, Opel, Vauxhall and
Wuling brands. More information on the company and its subsidiaries, including OnStar, a
global leader in vehicle safety, security and information services, can be found at
http://www.gm.com
###

Malibu CD Diesel: Pleasing or Pointless?

Holden Malibu (6)

We drove the top spec Malibu recently and it must be said that it felt a little flat. The diesel promises economy, and it’s just as well. The CD cabin lacks the leather of the top model so feels somewhat less comfortable and cosy. The leather dressed the cheap plastics of the interior but I hadn’t realised how disappointing the cabin would be without that dressing. There is still the keyless entry/start/stop and there are still many appointments in an attempt to compensate for the interior. It isn’t enough to tempt more than a modest stampede of a mere 224 buyers last month. It’s not Holden’s lowest volume seller though. The electric Volt sold just 4, no that’s not a typo, and the Colorado 7 SUV sold 93.

I mention this because Australia is among the most brand saturated markets in the world. A savvy buyer with shekels to spend is going to demand value for money. He will also want good looks, a comfy place to sit, and loads of stuff thrown in. Safety features have become ubiquitous, so it’s what you can see, feel, and touch that will make the final decision for you. For the same money you can have Honda’s superb, but slightly aging Accord Euro, Fords hugely under-rated Mondeo, or Mazda’s odd looking 6, to name but a few. Buyers will stand these offerings side by side and they will judge, and they will not be kind, after all it is their hard won cash at stake. A buyer doing this will compare smoothness and economy of the engine, the quality and looks of the exterior, the feel and build of the interior with the list of that which is standard for the price.

Malibu’s 2.0L diesel puts out modest 117KW which, while adequate, won’t set the world on fire. Our combined fuel figure of 7L/100k wasn’t much more than the claimed consumptions figures which was a refreshing change. The power plant feels willing and able but then most modern diesels do. It’s a noisy little blighter though and sounds quite rattly and harsh in an industrial kind of way. Behind the wheel, the auto changes into 2nd almost immediately, robbing the engine of revs and power. It’s incredibly annoying in city traffic and the only way to hold the change is to use manual mode as there is no “sports” option. The change button sits on top of the gear selector but sit in such a way as to be uncomfortable to use.

The CD diesel has the same vague feeling-less steering as the CDX, the same ride, and the same dullness to the drive. It’s not something you can put your finger on but sampling any of the other cars I mentioned would out it all into perspective. And a buyer looking at the Malibu will be doing exactly that.

Let’s talk about the cabin for a moment, but only a moment. The quality of the plastic, and there is an awful lot of it, is the same as the CDX we drove and reviewed (full story here) a few weeks ago. Apart from there being a lot of it, it feel cheap and the design of the cabin feels a little old fashioned but not in a “retro” kind of way. If feels frantic and “bitsy” with poor build and fit not helping the poor design. The main difference is the fabric (instead of leather) seating as we mentioned, so would you pay $36,414 for it? Remember the Honda Euro with it drop-dead gorgeous looks starts at $29,990 and runs to $46,658.

I have a theory which is this:

Malubu was developed by Americans, who are not known for handling or interiors, built by Koreans who are not known for lively steering or an engaging drive, and looks and feels far too close to the Epica which it replaced.

The CD starts at $29,990 drive away for the petrol version or $36,414 for the diesel. (CDX $36,467-$40,597) but I’m afraid there is much better around for a similar price. If you want real luxury and brilliant handling with a list of features longer than your arm you’d find an extra 10 grand for the Mondeo Titanium.

The Malibu drive is disappointing, the looks not my cup of tea, and the cabin is bathed in cheap plastic. I’d go for the Cruze if I had to have a Holden and couldn’t afford the superb VF Commodore.

Pleasing or pointless? Let’s just say it’s not pleasing! Time will tell if we are right or not.

Mike Devereux Appointed GM CIO Vice President – Sales, Marketing and Aftersales; Continues to Manage GM Holden Until End of 2013

mike devereaux

 

 

 

General Motors Executive Vice President of Consolidated International Operations (CIO) Stefan Jacoby today announced that Mike Devereux has been appointed GM CIO Vice President – Sales, Marketing and Aftersales, effective November 1. Mr Devereux will report to Mr Jacoby.

While taking on this expanded role, Mr Devereux will continue to manage the GM Holden team and GM’s operations in Australia and New Zealand until the end of the year, at which time a replacement will be named.

“We have a diverse, complex region,” Mr Jacoby said. “Mike’s extensive international and cross-functional knowledge of our business will be critical as we look to position CIO for success in the coming years.”

Mr Devereux began his career at the GM of Canada St. Catharines manufacturing facility and has held positions across the company in marketing, aftersales, brand management and
e-business. Prior to running Holden, he was Managing Director of GM Middle East Operations.

Before that, Mr Devereux was responsible for globalizing GM’s approach to search marketing and websites as Executive Director of Digital Marketing and CRM. 

Mr Devereux’s educational background includes a degree in industrial engineering from the GMI Engineering & Management Institute and an MBA from Harvard University.

Holden Celebrates 35 Years of Commodore. VB had 64KW!!!

2.0.12.0.1Holden celebrates 35 years of Commodore (3)Holden celebrates 35 years of Commodore (4)

 

Holden is celebrating the 35th anniversary of its most iconic nameplate, Commodore.

For over three decades, the Holden Commodore has delivered significant advances in vehicle performance, safety and comfort on the way to becoming Holden’s longest-standing and most successful nameplate.

Holden Executive Director, Vehicle Sales, Service and Marketing, Phil Brook, said Holden was extremely proud of Commodore’s success.

“There are not many nameplates in Australia that can lay claim to a rich 35-year history,” Phil said.

“Not only has Commodore survived years of dramatic change in the Australian automotive landscape, it has thrived.

“Commodore has continued to adapt and evolve ensuring it remains relevant and much loved by Australians.”

In 1978, the introduction of the VB Commodore marked a new era for Holden as it sought to offer Australians a car with European styling, prestige, drivability and greater fuel economy.

The base engine in the VB was a 2.85-litre straight six cylinder engine that developed a maximum power of just 64kW and guzzled fuel at the rate of 16 litres per 100 kilometres on the official combined cycle.

VB Commodore was available with either a four-speed manual transmission or a three-speed Trimatic automatic transmission and offered air conditioning, power steering and a basic AM radio with the option for a push-button AM/FM stereo radio with cassette player on higher spec models.

Over the years, Commodore introduced advances in safety technology such as driver, passenger, side impact airbags, computer optimised restraint systems, ABS brakes and Electronic Stability Program (ESP®) as standard fitment and were all “firsts” for an Australian-manufactured car.

In 2013, VF Commodore’s contemporary design, innovative technology and performance make it a truly world class vehicle and the most advanced car ever created in this country.

VF Commodore Evoke features a high-tech 3.0-litre SIDI direct injection V6 engine that generates 185kW and posts a fuel consumption figure of just 8.3 litres per 100 kilometres, making it the most fuel efficient in Commodore’s history, without compromising on its renowned performance.

Today, Commodore delivers more advanced-technology safety firsts including Forward Collision Alert, Lane Departure Warning, Blind Sport Alert, Reverse Traffic Alert as well as Auto Park Assist and Head-Up Display.

Advanced infotainment features through the Holden MyLink system, with built in apps such as Stitcher® and Pandora® that enable streaming of music and radio programs from around the world, are standard.

“Today’s VF Commodore represents 35 years of innovation, particularly in the areas of vehicle performance, safety and comfort,” Phil Brook said.

“Commodore illustrates the amazing talent, ingenuity and passion we possess here in Australia. It’s a story that we should all be very proud of.”