Lotus Evija makes world debut in front of more than 350 international media and VIP guests
Resurgent British sports car maker Lotus has unveiled the Evija, the world’s first all-electric British hypercar, at an exclusive event in London.
Hosted at the Royal Horticultural Halls, Victoria, over two sessions, more than 350 VIP guests attended. They were made up of international automotive, business, technology and design media, plus a host of UK business leaders, corporate and commercial partners, government officials, Lotus employees, racing drivers and other distinguished friends of the brand.
Also in attendance was a delegation of senior figures from Geely Auto, the world’s fastest growing automotive group and majority shareholder of Group Lotus.
Phil Popham, Lotus Cars CEO, and Russell Carr, Design Director, presented the striking two-seater EV hypercar to the audience. Popham described it as a bold statement of intent from the iconic British company, illustrative of its ambition under the stewardship of Geely. He added: “Evija will re-establish Lotus as a leader in terms of engineering and design. It is a hypercar that is built ‘For The Drivers’.”
Russell Carr commented: “The Evija is beyond anything Lotus has ever done… beyond anything I’ve ever done. We have created something beautiful, something new, dramatic and unique.”