BMW, the world’s most sustainable car manufacturer, has partnered with multi-award winning pop-up home The New Joneses for the second year in a row.
The all-electric BMW i3 is displayed alongside one of Australia’s most sustainable ‘tiny’ homes at Federation Square in Melbourne, as part of the Sustainable Living Festival running now until Saturday 25 February, 2017.
This comes just weeks before the marque rolls out 40 electric and plug-in hybrid vehicle charging bays across the nation at major metropolitan Westfield centres.
Marc Werner, CEO of BMW Group Australia, said the company was delighted to extend both its commitment to sustainability and its partnership with The New Joneses.
“BMW remains at the forefront of providing e-mobility solutions, the revolutionary BMW i3 being just one example of this,” said Werner.
“This partnership reinforces the BMW i brand’s innovative strength and commitment to sustainability here in Australia.
“We’re delighted the i3 is showcased at this year’s The New Joneses project – it is exactly the type of vehicle environmentally minded home-owners would love to drive,” he said.
About the BMW i3:
The BMW i3 embodies BMW i’s latest innovations in providing the cleanest urban driving experience possible. As a result, the BMW i3 94Ah continues to score significantly better than a modern diesel or petrol-engined car in the overall CO2 balance, where factors such as supply chain, production, service life and recycling are considered.
The BMW i3 is the only automobile worldwide which uses 70 per cent less water, 50 per cent less energy and 100 per cent renewable electricity for production compared to its traditional car benchmark.
Additionally, 80 per cent of the aluminium used in the i3’s construction is either recycled or produced with renewable energy.
Following the core premium sustainability theme, the i3’s interior is spacious, airy and luxurious.
The vehicle’s green credentials are immediately reinforced, with recycled polyester seat trims and seat covers incorporating 40 per cent pure new wool. Sustainable eucalyptus features on interior and dash trims and olive leaf extract is used to naturally tan interior leathers.
Powered by a high-voltage lithium-ion battery, the newest BMW i3 (known as the 94Ah) has a NEDC cycle range rated at 310km, while real-world range in everyday conditions – using equipment such as air-conditioning and the audio system – is up to 200km.
The Range Extender model propels the i3’s range to 390km, thanks to the addition of a two-cylinder petrol-powered combustion engine. This translates to a real-world figure of 330km.
About The New Joneses:
The New Joneses has embraced the ‘Big Life, Little Footprint’ philosophy with its first-ever tiny house. The 12.5 metre mobile home integrates smart technology and materials making it one of the most sustainable homes in Australia.
The New Joneses is complemented with the addition of innovative products, like the BMW i3, that enable accessible sustainable living.