The BMW Group moved a record 1,932,236 BMW, MINI and Rolls-Royce units to the end of September – a significant increase in sales of +17.9 percent year-on-year. The moved upwards in markets such as the US, Europe and China.
“The sales success of the past nine months shows how our customers appreciate our strong, sustainable and emotionally engaging product line-up. We have so far been able to offset the semiconductor supply bottlenecks over the full year with a strong operating performance. We are confident we can meet our ambitious sales targets and achieve solid, profitable growth for 2021,” said Pieter Nota, member of the Board of Management of BMW AG responsible for Customer, Brands and Sales. “We have more than doubled our sales of fully-electric vehicles since the start of the year – and are therefore underscoring our impressive electro-offensive,” Nota continued.
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ABOVE: BMW In Pictures
BMW iX, BMW i4 and BMW iX3* underpin electromobility ramp-up
The BMW Group sold 231,576 electrified vehicles worldwide between January and September (+98.9%).
Availability of semiconductor components remains problematic
In the first nine months of the year, the BMW Group made individual adjustments to its production programme in response to the limited availability of semiconductor compo- nents
BMW brand posts significant growth in year to date
To the end of September, 19.3 percent more BMW vehicles (1,703,080 units) were soldworldwide. With 764,958 units sold (+20.6%), sales of the brand’s Sports Activity Vehicles and Sports Activity Coupés were particularly strong across all segments.
MINI brand sees 81.9 percent sales growth in electrified vehicles
A total of 224,838 MINI vehicles (+7.9%) have been delivered to customers worldwide since the start of the year. The fully-electric MINI SE* was in particularly high demand and its sales have increased 106.6 percent since January, with 20,104 units sold.
BMW M GmbH posts significant sales growth in YTD September
With 123,008 units sold in the year to the end of September (+22.2%), BMW M GmbH increased its sales significantly year-on-year.
Rolls-Royce Motor Cars: YTD sales already surpassed total figure for 2020 Rolls-Royce Motor Cars reported sales of 4,318 (+62.9%) motor cars in the first nine months of the year, surpassing the total figure for 2020.
After nine successful months, BMW Motorrad starts fourth quarter on track for all-time sales high
In the first nine months of the year, BMW Motorrad delivered 156,609 motorcycles and scooters to customers (+20.8%). Thanks to its successful growth strategy, BMW Motorrad was able to build on its record first half-year with another all-time sales high for the third quarter.
BMW Group sales in Q3/YTD September 2021 at a glance
| 3rd Quarter
2021 |
Compared with previous
year % |
YTD Sept.
2021 |
Compared with previous
year % |
|
| BMW Group Automotive | 593,189 | -12.2% | 1,932,236 | +17.9% |
| BMW | 524,870 | -10.3% | 1,703,080 | +19.3% |
| MINI | 66,990 | -25.0% | 224,838 | +7.9% |
| BMW Group electrified* | 78,333 | +43.1% | 231,576 | +98.9% |
| Rolls-Royce | 1,329 | +21.8% | 4,318 | +62.9% |
| BMW Motorrad | 48,999 | -7.4% | 156,609 | +20.8% |
*BEVs and PHEVs
BMW & MINI sales in the regions/markets
| 3rd Quarter
2021 |
Compared with previous
year % |
YTD Sept.
2021 |
Compared with previous year % | |
| Europe | 220,639 | -19.9% | 724,933 | +11.8% |
| – Germany* | 62,830 | -26.8% | 204,842 | +1.4% |
| Asia | 254,059 | -11.9% | 832,918 | +18.2% |
| – China | 202,573 | -12.2% | 669,637 | +19.6% |
| Americas | 104,999 | +6.0% | 329,224 | +31.1% |
| – USA | 82,064 | +4.4% | 265,683 | +33.1% |
*Provisional registration figures
