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Mercedes Sells for Record 135 million Euros

Das Motiv zeigt eines der beiden 300 SLR Uhlenhaut Coupés zusammen mit dem Erfinder Rudolf Uhlenhaut. Dieses Fahrzeug ist im Mercedes-Benz Museum ausgestellt. // The picture shows one of the two 300 SLR Uhlenhaut Coupés together with the inventor Rudolph Uhlenhaut. This vehicle is on display in the Mercedes-Benz Museum.

What is the most expensive car in the world? Easily the most costly piece of motoring history is the 1955 Mercedes-Benz 300 SLR Uhlenhaut Coupe which has just been auctioned for 135 million The deep-pcoketed private collector was shy about being named, of course.

The 1955 Mercedes-Benz 300 SLR Uhlenhaut Coupe was one of two prototypes, and was named after its creator and chief engineer, Rudolf Uhlenhaut,

“The 300 SLR Uhlenhaut Coupes are milestones in sports car development and key historical elements that have shaped our brand. The decision to sell one of these two unique sports cars was taken with very sound reasoning – to benefit a good cause. The proceeds from the auction will fund a global scholarship program. With the “Mercedes-Benz Fund” we would like to encourage a new generation to follow in Rudolf Uhlenhaut’s innovative footsteps and develop amazing new technologies, particularly those that support the critical goal of decarbonization and resource preservation,” says Ola Källenius, CEO of Mercedes-Benz Group AG. “At the same time, achieving the highest price ever paid for a vehicle is extraordinary and humbling: A Mercedes-Benz is by far the most valuable car in the world.”

“As a global company and as a luxury brand we bear a great level of responsibility towards society,” says Renata Jungo Brüngger, Member of the Board of Management of Mercedes-Benz Group AG for Integrity and Legal Affairs, who is responsible for the governance of the “Mercedes-Benz Fund”. “The proceeds from the sale of the 300 SLR Uhlenhaut Coupe provide us with a unique opportunity to strengthen our commitment with a long-term flagship project: We will establish the global scholarship program “Mercedes-Benz Fund” supporting young people in their studies, commitment and actions towards a more sustainable future. We are convinced that access to education in these areas will be crucial in encountering the great challenges of our time and contribute to greater stability, prosperity and social cohesion.”

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ABOVE: 1955 Mercedes-Benz 300 SLR Uhlenhaut Coupe

Seed capital for scholarship program from proceeds

Money raised by selling the 300 SLR Uhlenhaut Coupe will go to Mercedes-Benz the “Mercedes-Benz Fund”. The fund will be used to provide university and school Scholarships to students focusing on environmental prjects and initiatives. . The program funds will be directed to individuals who otherwise do not have the financial means for their projects and career paths. The program will go beyond financially supporting the young people and include extracurricular elements like Mercedes-Benz mentorships opening up new career prospects. The “Mercedes-Benz Fund” will be jointly developed with and managed by an experienced partner which is currently being evaluated. The detailed set-up and roll-out planning as well as the partner organization will be announced later this year.

History and auction of 300 SLR Uhlenhaut Coupe

The sale of the 300 SLR Uhlenhaut Coupe took place on May 5th at an auction held at the Mercedes-Benz Museum in cooperation with RM Sotheby’s. Attendees included Mercedes-Benz customers, and international collectors who share the corporate values of Mercedes-Benz. The 300 SLR Uhlenhaut Coupe sold at auction a vehicle collection belonging to Mercedes- Benz Classic. It consists of 1100 automobiles spanning from the invention of the automobile in 1886 until today.

“We are proud that we can contribute with our historical collection to this initiative connecting the past with the future of engineering and decarbonization technology”, says Marcus Breitschwerdt, Head of Mercedes-Benz Heritage. “The private buyer has agreed that the 300 SLR Uhlenhaut Coupe will remain accessible for public display on special occasions, while the second original 300 SLR Coupe remains in company ownership and will continue to be displayed at the Mercedes-Benz Museum in Stuttgart.”

The special circumstances behind its creation, its unique design and its innovative technology have endowed the 300 SLR Uhlenhaut Coupe with a remarkable level of mystique that endures to this day. The design of the 300 SLR Uhlenhaut Coupe set benchmarks that put it among the world’s most significant automotive icons – not least on account of its distinctive “gullwing” doors. Added to this is the outstanding performance delivered by its thoroughbred racing technology. Together, both have secured the 300 SLR Uhlenhaut Coupe its acclaimed position in sports car mythology and a very special place in the hearts of Mercedes fans around the world.

More information about the Mercedes-Benz 300 SLR Uhlenhaut Coupe is available in the Mercedes Benz web special.

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