SuperCharge, an all-new global motorsport series based on electric crossover road cars, today broke cover on its plans to help shape the new future for motorsport.
With a planned 2022 start, the inaugural series is targeting eight events taking place right across the globe, in cities from Asia-Pacific, China, Europe, Middle East and USA aiming to provide spectacular racing entertainment and ultimately promote the uptake of electric cars.
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Designed to appeal to audiences of all ages, SuperCharge has been created, in consultation with some of the world’s leading car manufacturers, as a new racing concept to showcase next-generation electric road cars in the volume and growth part of the market – compact SUVs and crossovers, as well as leading-edge battery technologies. Resetting the relevance, appeal and value of motorsport, the world’s newest racing series aims to be located in bustling urban environments based around an access all areas, fun, informative, festival-style atmosphere.
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