BYD Australia Hits Record 50,000 Sales on Surging EV Demand

BYD has officially cemented its place as a powerhouse in the Australian automotive landscape, with 2025 deliveries rocketing past the 50,000-unit milestone. Evs on the decline according to haters? Don’t tell BYD whose trajectory is nothing short of remarkable, recording a 156% increase in sales compared to the previous year. This surge has elevated BYD to the eighth spot on the top ten and must have names like Toyota and Mazda turning their pencil sharpeners like demented woodpeckers. Considering more than 60 manufacturers are fighting each other in an ever-tightening local market, a nameplate known for a shift toward new energy (a way of making burning fossil fuels more palatable) vehicles is no longer a niche trend but a mainstream reality. Legacy brands continue to resist, but buyers have developed a taste for economy. The EV-only models are flying off the lot despite the shrill protests of haters.

Even more importantly BYD, among other Chinese carmakers, has done it for a price that puts legacy brands on notice, even the Koreans. 52,415 Australian buyers took delivery of a new BYD last year, a monumental jump from the 20,458 units flogged off in 2024. This growth was largely fuelled by a cleverly curated product rollout that addressed key segments of the Australian market. The distribution, now by the OEM, heralded the arrival of the Sealion 7 family SUV and the sexy-as-hell Shark 6 dual-cab pickup. Its DM-O Super Hybrid system made our test drive a week of blissful yet inexpensive joy. The Shark 6 PHEV alone accounted for 18,073 sales, while the Sealion 7 followed closely with 13,410 deliveries in their respective debut years.

Predictably, BYD Australia COO Stephen Collins attributed this success to a combination of cutting-edge battery technology, modern styling, and price points that attract both families and younger buyers. We say; buyers want decent quality, ride, handling, and performance but are fed up with being extorted. By offering high-tech electric and hybrid alternatives at entry-level prices, BYD has given established internal combustion rivals, who are now having attacks of the vapours, quite the shock. Remember Holden? It failed to read the room too. If the old mastheads don’t mind their manners, they’ll find themselves a mere footnote in the tattered history book of broken dreams.

Above: This Week’s VIDEO Review –2026 Haval H6 Ultra PHEV: Inertia Dampers at Warp 9.9!

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ABOVE: BYD

Looking ahead to 2026, the brand shows no signs of slowing down. The expansion begins early in the year with the cute city car, the Atto 1. This bijou hatch is expected to be one of the cheapest fully electric vehicles in the country, further lowering the barrier to entry for EV ownership. It will be joined in the first quarter by the Sealion 5—BYD’s most accessible plug-in hybrid SUV—and the hefty seven-seat Sealion 8, which is tipped to become the brand’s volume leader.

To support this rapid influx of vehicles on the road, BYD more than doubled its physical footprint in 2025, ending the year with nearly 100 authorised dealers, up from nothing a mere few years ago. The company has aggressive plans to exceed 150 sites across metro, regional, and rural Australia throughout 2026. Mr. Collins acknowledged that while sales have flourished, the brand is working “tirelessly” to ensure servicing capacity keeps pace. He noted that while servicing infrastructure grew markedly last year, improving the customer experience remains a top priority as the brand scales. Good for you Mr. Collins. There is nothing more infuriating than needing a hand and getting a palm in the face instead.

With a top-ten ranking secured and a fresh flurry of affordable models on the horizon, as elsewhere in the world, BYD’s influence on the Australian car market is set to deepen, challenging the status quo and accelerating the nation’s transition to a new energy future. There are not too many car makers with their own delivery ships, right?

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