Mike Devereux Appointed GM CIO Vice President – Sales, Marketing and Aftersales; Continues to Manage GM Holden Until End of 2013

General Motors Executive Vice President of Consolidated International Operations (CIO) Stefan Jacoby today announced that Mike Devereux has been appointed GM CIO Vice President – Sales, Marketing and Aftersales, effective November 1. Mr Devereux will report to Mr Jacoby.

While taking on this expanded role, Mr Devereux will continue to manage the GM Holden team and GM’s operations in Australia and New Zealand until the end of the year, at which time a replacement will be named.

“We have a diverse, complex region,” Mr Jacoby said. “Mike’s extensive international and cross-functional knowledge of our business will be critical as we look to position CIO for success in the coming years.”

Mr Devereux began his career at the GM of Canada St. Catharines manufacturing facility and has held positions across the company in marketing, aftersales, brand management and
e-business. Prior to running Holden, he was Managing Director of GM Middle East Operations.

Before that, Mr Devereux was responsible for globalizing GM’s approach to search marketing and websites as Executive Director of Digital Marketing and CRM. 

Mr Devereux’s educational background includes a degree in industrial engineering from the GMI Engineering & Management Institute and an MBA from Harvard University.

Written by Alan Zurvas

Alan Zurvas is the founder and editor of Gay Car Boys, Australia's leading LGBTQI+ automotive publication. Before launching GCB in 2008, Alan's automotive writing was published in SameSame.com.au and the Star Observer. With over 16 years of hands-on car reviewing experience, Alan brings an honest, irreverent voice to every review — championing value and innovation over brand loyalty.