The marriage between Nissan and Renault, a union spanning 25 years, appears headed for divorce, leaving the Japanese car giant scrambling for survival. With Renault planning to sell off its shares in Nissan, insiders claim the Aussie-favourite car brand has only 12 to 14 months to find new financial backing before the lights go out.
The looming separation isn’t just a spat over breakfast; it’s a fundamental shift in Nissan’s global strategy. Renault’s exit not only blows a hole in Nissan’s finances but also signals the end of an era that began in 1999 when Renault saved Nissan from bankruptcy. The French carmaker’s decision comes as Nissan eyes a new electric vehicle alliance with longtime rival Honda to fight off China’s growing EV dominance.
Talks between Nissan and Honda are reportedly heating up, with whispers that Honda could even scoop up some of Renault’s shares. This possible alliance would see the two Japanese giants pool their resources to develop EV and software technology, targeting a stronger foothold in the North American market.
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ABOVE: Nissan, Honda, Renault
system, has lagged behind rivals like Toyota and Hyundai. Even the rollout of the Ariya electric SUV in Australia has stalled, leaving many wondering if it’ll ever hit local shores.
Adding another layer of intrigue is Mitsubishi, which Nissan partially owns. While Nissan plans to trim its Mitsubishi stake as part of its restructuring, insiders suggest a three-way Japanese alliance could be on the cards. Such a partnership might even leverage Renault’s European connections to strengthen its hand against China’s growing automotive power.
For now, Nissan Australia is trying to put on a brave face, with recently appointed managing director Andrew Humberstone aiming to revive the brand’s local reputation. “We’ve been here for decades, and yet we haven’t told that story. This is something we’re absolutely going to change,” Humberstone told reporters.
As Renault prepares to bow out and Nissan juggles a potential Honda partnership, it feels like the opening act of a blockbuster drama. Stay tuned—this story could either end in a triumphant alliance or a Shakespearean tragedy. The rise in Chinese sales in their home market send shudders through an industry used to slow change. Auto makers have traditionally been slow to react, but the writing has been on the wall for years. VW is not out of the woods either with the CEO recently quipping that the “roof is on fire.”
Full drama aside, we can’t help but wonder: would a gay alliance of Japanese brands finally inject some much-needed sass into the EV market? The queens of innovation are watching! 🌈
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