Jaguar Land Rover developing Autonomous Off-Road Vehicles


  • The £3.7m project is exploring all-terrain, all- weather autonomous capability
  • World-first ‘5D’ technology is enabling  Level 4 and 5 off-road automation

Coventry, UK, 30th May 2018 – Jaguar Land Rover is developing autonomous cars capable of all-terrain, off-road driving in any weather condition.

The world-first ‘CORTEX’ project will take self-driving cars off-road, ensuring they are fully capable in any weather condition: dirt, rain, ice, snow or fog. As part of the project, a ‘5D’ technique combining acoustic, video, radar, light detection and distance sensing (LiDAR) data live in real-time is being engineered. Access to this combined data improves the awareness of the environment the car is in. Machine-learning enables the self-driving car to behave in an increasingly sophisticated way, allowing it to handle any weather condition on any terrain.

Chris Holmes, Connected and Autonomous Vehicle Research Manager at Jaguar Land Rover, said: “It’s important that we develop our self-driving vehicles with the same capability and performance customers expect from all Jaguars and Land Rovers. Self-driving is an inevitability for the automotive industry and ensuring that our autonomous offering is the most enjoyable, capable and safe is what drives us to explore the boundaries of innovation. CORTEX gives us the opportunity to work with some fantastic partners whose expertise will help us realise this vision in the near future.”

Jaguar Land Rover is developing fully- and semi-automated vehicle technologies, offering customers a choice of the level of automation, while maintaining an enjoyable and safe driving experience. This project forms part of the company’s vision to make the self-driving car viable in the widest range of real-life, on- and off-road driving environments and weather.

CORTEX will develop the technology through algorithm development, sensor optimisation and physical testing on off-road tracks in the UK. The University of Birmingham, with its world leading research in radar and sensing for autonomous platforms and Myrtle AI, machine learning experts, join the project. CORTEX was announced as part of Innovate UK’s third round of Connected and Autonomous Vehicle Funding in March 2018.

See some of our Land Rover reviews HERE

Written by Alan Zurvas

Alan Zurvas is the founder and editor of Gay Car Boys, Australia's leading LGBTQI+ automotive publication. Before launching GCB in 2008, Alan's automotive writing was published in SameSame.com.au and the Star Observer. With over 16 years of hands-on car reviewing experience, Alan brings an honest, irreverent voice to every review — championing value and innovation over brand loyalty.


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