Mercedes-Benz parked its new electric GLC and the reworked S-Class in a showroom on Martin Place, a few doors from where much of Sydney’s money gets made.
The Mercedes-Benz Studio Sydney at 39 Martin Place now has the all-new GLC 400 4MATIC electric and the new S 450 4MATIC on display. It’s open to the public, and the cars on show change over time.
Martin Place is the CBD’s banking strip, with the Reserve Bank up the road. Mercedes-Benz Studio Sydney puts the cars where the customers work, rather than waiting for them to find a spare Saturday and drive out to a suburban dealer.
Mercedes-Benz Studio Sydney and the No-Haggle Price
The Studio also suits the way Mercedes sells cars. It’s used an agency model since the 1st of January 2022. Mercedes owns the stock and sets a single national price, and dealers act as paid agents who handle delivery.
With the price fixed nationally, a GLC costs the same in Martin Place as it does in Parramatta. There’s no deal to be struck over a desk, so a city showroom can get on with showing the cars.
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ABOVE: Mercedes-Benz Studio Sydney in Martin Place
An Electric GLC and a Reworked S-Class
The GLC is Mercedes’ most popular SUV nameplate, and this one is fully electric, with a motor on each axle. It joins the recently refreshed GLE and GLS in the SUV line-up.
The Studio car is the first public showing in Australia of the new Lavender Silver metallic paint. Its Luxury Package fills the dash with the 39.1-inch MBUX Hyperscreen and puts an illuminated star pattern in the panoramic roof. The Agility and Comfort Package adds AIRMATIC air suspension and rear-axle steering.
The S 450 4MATIC is the biggest update ever made within a single S-Class generation. More than half the car is new or reworked, about 2,700 parts in all. The grille is about 20% bigger with a lit surround. The Studio car is in MANUFAKTUR Opalite White Bright. See our Mercedes-Maybach S-Class update story for the S 580.
The S 450’s Comfort PLUS Package brings an augmented reality head-up display and a 3D driver display. The front seat belts are heated, as are the seats and armrests front and rear. Prices and further specification details to follow.
Mercedes-Benz GLC 400 4MATIC
| Spec | Detail |
|---|---|
| Drive | Dual-motor all-wheel drive |
| Power/torque | 360kW/800Nm |
| Range (WLTP) | Up to 630km |
| Display car paint | Lavender Silver metallic |
| Wheels | 21-inch AMG Y-spoke |
| Packages | Night, Luxury, Agility and Comfort |
| Screen | 39.1-inch MBUX Hyperscreen |
| Suspension | AIRMATIC air suspension, rear-axle steering |
| Seats | Climatised front sports seats with massage |
| Audio | Burmester 4D surround sound |
Mercedes-Benz S 450 4MATIC
| Spec | Detail |
|---|---|
| Drive | 4MATIC all-wheel drive |
| Update | More than 50% of the car new or reworked |
| New or reworked parts | About 2,700 |
| Grille | About 20% larger, illuminated surround |
| Headlights | DIGITAL LIGHT |
| Wheels | 20-inch AMG alloys |
| Display car paint | MANUFAKTUR Opalite White Bright |
| Touchscreen | 14.4-inch MBUX |
| Comfort PLUS Package | AR head-up display, 3D driver display, laminated glass |
| Climate | 4-zone THERMOTRONIC |
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Alan Zurvas is the founder and editor of Gay Car Boys, Australia's leading LGBTQI+ automotive publication. Before launching GCB in 2008, Alan's automotive writing was published in SameSame.com.au and the Star Observer. With over 16 years of hands-on car reviewing experience, Alan brings an honest, irreverent voice to every review — championing value and innovation over brand loyalty.
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