RAM 1500 TRX: 702 Orders in 1 Day


Ram Truck today announced that orders for the 2021 Ram 1500 TRX Launch Edition were filled in approximately three hours on Tues., Aug. 18. Only 702 – commemorating the TRX’s barrier-shattering 702-horsepower 6.2-liter supercharged HEMI® V-8 – of the Launch Edition trucks were offered to U.S. buyers.

“The groundswell of demand for our all-new 2021 Ram 1500 TRX Launch Edition validates our efforts to bring the fastest, quickest, most powerful pickup truck to market,” said Mike Koval Jr., Head of Ram Brand. “We said the Ram 1500 TRX Launch Edition would go fast. And we meant that in more ways than one.”

Production of the 2021 Ram 1500 TRX Launch Edition starts in early fourth-quarter 2020.

The 2021 Ram 1500 TRX is built at FCA’s Sterling Heights (Michigan) Assembly Plant.

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ABOVE: RAM 1500 TRX

2021 Ram 1500 TRX Launch Edition To commemorate the world’s most powerful pickup truck, the Ram brand announced plans to build a limited run of TRX Launch Edition models.

U.S. buyers had to act quickly. Only 702 units were available in homage to the TRX’s segment-topping 702 horsepower.

The TRX Launch Edition is visually distinguished by its Anvil Gray paint, which is exclusive to the edition. Inside, each of the TRX Launch Edition trucks gets a special red and brushed-aluminum center console badge identifying it as a special, limited-edition TRX model.

Ram TRX Launch Edition package is coupled with the TRX Level 2 Equipment Group, adding carbon fiber interior trim, color accent package, Head-up Display, beadlock-capable wheels, 19-speaker Harman Kardon premium sound system, dual-pane panoramic sunroof and bodyside graphics.

Written by Alan Zurvas

Alan Zurvas is the founder and editor of Gay Car Boys, Australia's leading LGBTQI+ automotive publication. Before launching GCB in 2008, Alan's automotive writing was published in SameSame.com.au and the Star Observer. With over 16 years of hands-on car reviewing experience, Alan brings an honest, irreverent voice to every review — championing value and innovation over brand loyalty.


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