Hyundai Group’s Cute New DAL-e Robot Helps Humans, Covid Free


Hyundai Group’s (Hyundai and KIA) cute “DAL-e” customer service robot operates independently of human control for a contact-free service environment.

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The DAL-e is an acronym for “Drive you, Assist you, Link with you-experience.” The DAL-e is uses AI for facial recognition and an automatic communication system based on a language-comprehension platform.

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ABOVE: Hyundai Group’s DAL-e customer service Robot

“The DAL-e is a next-generation service platform that can offer automated customer services anytime. It is expected to become a messenger capable of delivering consistent messages to customers in a more intimate and personal way than conventional robots,” said Dong Jin Hyun, Vice President and Head of the Robotics Lab at Hyundai Motor Group. “With continuous updates and improvements, the DAL-e will provide fresh, pleasant experiences to our valued customers in a contact-free environment. Our objective is to enable the DAL-e to engage in a smooth and entertaining communication with customers and present valuable services to them.”

It has a stocky humanoid body with a cute-as-hell faceit is 1,160mm X 600mm X 600mm mm and weighs a svelte 80kg. It is much smaller and lighter than other service robots.

Unmasked customers in show rooms are politely asked to mask up. it can engage in an automated and smooth dialogue with customers by providing useful information on products and services and responding to verbal and screen touch commands.

DAL-e can move freely to escort people to designated spots using its omnidirectional four wheels.

It can explain vehicles and technologies by connecting wirelessly to a large TVscreen at the venue, asking people visitors to take photos with it, and providing gestured feedbacks using its movable arms.

At the exhibition hall where it was pilot-operated, the DAL-e is said to have eased the staff’s workflow by offering hands-on help to customers, including those who do not prefer to be assisted by human staff in light of the Covid-19 situation, as well as visiting in peak times such as the weekend.

Hyundai Motor Group plans to continuously update the DAL-e based on data from pilot operations, perfecting its operational capabilities as an advanced android robot.

Written by Alan Zurvas

Alan Zurvas is the founder and editor of Gay Car Boys, Australia's leading LGBTQI+ automotive publication. Before launching GCB in 2008, Alan's automotive writing was published in SameSame.com.au and the Star Observer. With over 16 years of hands-on car reviewing experience, Alan brings an honest, irreverent voice to every review — championing value and innovation over brand loyalty.


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