Volvo Car Australia made the bold announcement that it will be fully electric by 2026. Volvo Car already had a global 2030 target, but Stephen Connor Managing, Director of Volvo Car Australia, said by 2025 nearly 80 per cent of Volvo’s Australian sales will comprise fully of electric models.
“Globally, Volvo is firmly committed to becoming an electric-only carmaker by 2030, but in Australia we will make the transition happen by 2026,” said Connor,
“The earlier deadline will allow us to meet the expectations of our Australian customers and be a part of the solution when it comes to fighting climate change. Sustainability is now as important as safety to us, with climate action having the highest priority.
“Volvo Cars has one of the most ambitious climate plans in the car industry which involves consistently reducing the life cycle carbon footprint per car through concrete action.
This Week Review: 2022 Volvo C40 – A Swedish Happy Ending – Full Review
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“Australian consumers are early adopters of new technologies, and they are embracing fully electric cars in increasing numbers as part of a practical response to combatting climate change.
“There is no long-term future for cars with an internal combustion engine. So, instead of investing in a shrinking business, we choose to invest in the future, which is fully electric.”
“The decision to sell only electric cars from 2026 makes perfect sense, and we believe it will give us a strategic advantage in the Australian market. The final piece of the jigsaw will be converting the last 20 per cent of our customers to a fully electric future from 2026.
“I am very confident we can achieve this, and even go beyond to achieve our aspiration of selling 20,000 fully electric cars every year in Australia.”
Volvo sales increased by 10.8% to the end of September. The increase is significant when set against falls by the big 3 luxury brands: Audi -16.8%, BMW -4.8% and Mercedes Benz -4.3%. Tesla like to consider itself in the “luxury” brand market alongside the Germans, but as the company has only been reporting sales since March are not considered in the figures.
It makes Volvo Car the fastest growing brand in the Australian luxury SUV segment, with figures increasing each year for four years. Last week the C40 Recharge Pure Electric was released into the Australian market. It is Volvo’s very first electric-only vehicle in the Australian market, and was a firm sign of the direction the company intended to take.
Although there are other brands which are already pure electric, namely Tesla and BYD, both are fairly new. Of the old established brand, Volvo is the first to take the pure EV plunge, and see it to an early fruition.
As mentioned in our review, C40 Recharge Pure Electric comes in either a single electric motor front-wheel drive, or a dual electric motors all-wheel drive. Furthering Volvo’s pledge to be sustainable, the C40 is also the first Volvo to be completely leather-free.
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Alan Zurvas is the founder and editor of Gay Car Boys, Australia's leading LGBTQI+ automotive publication. Before launching GCB in 2008, Alan's automotive writing was published in SameSame.com.au and the Star Observer. With over 16 years of hands-on car reviewing experience, Alan brings an honest, irreverent voice to every review — championing value and innovation over brand loyalty.
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