Zeekr Australian Debut at SXSW Sydney Festival

The future of luxury electric vehicles has officially arrived in Australia, with Zeekr making its highly anticipated debut as the super sponsor of SXSW Sydney. In a week-long celebration from October 14th to 20th, Zeekr is set to dazzle car enthusiasts, tech lovers, and the Sydney crowd with a mix of cutting-edge technology, immersive experiences, and stunning electric vehicle designs.

Since bursting onto the scene in April 2021, Zeekr has sold over 320,000 vehicles globally, and now, they’re bringing their game-changing brand to Aussie shores. As part of their SXSW sponsorship, Zeekr will treat attendees to a series of futuristic activations, including the Zeekr Cityscape Track, the high-tech Z-Box experience, and the forward-thinking Z-Gallery, which will showcase the best of Zeekr’s electric mobility lineup.

The Zeekr Experience at SXSW

The ICC Sydney Event Deck is the heart of Zeekr’s Australian debut, where the Zeekr X Luxury Urban Cross SUV will make a splash on a custom-built track overlooking the Sydney skyline. Guests will be chauffeured around this unique course, experiencing the smooth, silent power of Zeekr’s electric prowess while enjoying the city’s iconic views.

But it’s not just about the drive. Zeekr’s Z-Box promises to surprise and delight with interactive elements designed to showcase the brand’s cutting-edge technology. Think of it as a deep dive into the future of electric luxury – but with a cheeky twist, in true SXSW style.

For those looking to get up close and personal with Zeekr’s design innovation, the Z-Gallery will unveil the Zeekr 009, a pure electric luxury MPV that redefines what we think about high-end electric mobility. And for one lucky Aussie, Zeekr’s six-month lease giveaway will make this electric dream a reality – now that’s a prize worth chasing!

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ABOVE: 2024 Zeekr at SXSW

A Bold Step Forward for Electric Luxury

Zeekr is pulling out all the stops to make sure their Aussie debut is unforgettable. Andrew Haurissa, Head of Marketing for Zeekr Australia & New Zealand, summed it up perfectly: “We are thrilled to bring Zeekr’s innovative electric vehicle technology to Australia… our partnership with SXSW Sydney underscores our commitment to driving technology and innovation.”

In a world where sustainability and luxury are no longer mutually exclusive, Zeekr is showing us that electric vehicles can be more than just eco-friendly – they can be stylish, luxurious, and packed with innovation. With its Sustainable Experience Architecture (SEA), Zeekr’s vehicles blend sleek designs, advanced tech, and a driving experience that’s set to electrify the Australian market.

What’s Next for Zeekr in Australia?

Zeekr’s entry into Australia is more than just a moment – it’s a movement. With R&D centres across the globe and a commitment to sustainability, equality, and diversity, Zeekr is not only aiming to change the way we drive but the way we think about mobility itself.

As SXSW Sydney kicks off, Zeekr is ready to make waves, and who knows – this might just be the start of an electric revolution Down Under. So, buckle up, Australia, the future is bright, luxurious, and electric! Zeekr’s here to stay.

About SXSW Sydney

SXSW Sydney is an annual gathering of visionaries, thought leaders and emerging talents from the Asia-Pacific region. The week-long program is stacked with more than 1,000 events and networking sessions across the key pillars of Tech & Innovation, Games, Music and Screen. The Event seamlessly integrates art and entrepreneurship with cutting-edge advancements, fostering a collaborative ecosystem where ideas are exchanged and partnerships are forged. SXSW Sydney 2024 will take place on 14–20 October, on the land of the Gadigal people of the Eora Nation.

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